We would like to think that we are your very first choice when it comes to conducting a thorough NPS measurement program. But we know you may also be considering doing it in-house.
Here are 5 reasons you should use an independent third party to do the work:
1. Score Credibility
- When your customers and employees recognize an independent source as the provider of your score it gains credibility
- Using a 3rd party allows your customers and employees to respond anonymously and therefore, more truthfully, garnering a more accurate Net Promoter Score and candid responses to the WHY and HOW questions.
2. Knowledge
- Do you know how to set-up the proper survey system?
- Do you know how to effectively deliver email survey requests without damaging your relationship with your ISP?
- Do you know how to gather responses from multiple source?
- Do you know how to converge the results from multiple sources into one live, cloud-based results dashboard?
3. Resources
- Do you know which surveying software will provide the results you need?
- Do you know which of the hundreds of software options is best for your needs?
- Do you have a system in place to ensure effective and efficient follow up with respondents?
- Do you have the systems in place to handle responses from multiple platforms?
4. Time Management
- How much time do you and your team really have to dedicate to the logistics of this important KPI metric. There are only 24 hours in a day, Is your time really best spent on the logistics of surveying your customers?
5. Customer Focus
- We think your priority should be looking after your customers, both external and internal customers (your employees)
- Do you want to grow your business or do you want to become a NPS survey specialist?
Think of your NPS System as a professional service you use to improve your business. You have most likely hired an accountant, a lawyer, an investment adviser, and an insurance agent as professionals to assist you on the path to success. InstaPulse is here to be your NPS System Professional.